Grand strategy for accelerating the development of the cocoa processing industry in Indonesia

Zulfiandri Zulfiandri *

Department of Industrial Engineering, Faculty of Engineering, University of Esaunggul. Indonesia.
 
Review
International Journal of Science and Technology Research Archive, 2023, 05(01), 050–062.
Article DOI: 10.53771/ijstra.2023.5.1.0077
Publication history: 
Received on 15 July 2023; revised on 24 August 2023; accepted on 26 August 2023
 
Abstract: 
This paper concerning about strategy development of downstream agroindustry of cocoa. As we have known, cocoa is one of the prime commodity export of Indonesia. Although Indonesia was producer of no 3rd in the world, but in the reality also still import of cocoa bean. Eighty percent of cocoa bean from Indonesia was exporting only 20% to fulfill requirement of domestic industry. Needed a strategy to accelerated of downstream industry of cocoa. This paper will present a strategy using the gap analysis methodology using SWOT Analysis. Improving the aspects of cultivation including post-harvest and increasing land production are driving forces for the cocoa industry. The application of SNI must be carried out immediately after the supporting facilities are fulfilled and applied in a disciplined manner, both for cocoa marketed domestically and for export. Provision of incentive schemes for farmers and domestic processing industries.
 
Keywords: 
Cocoa; strategy; Downstream; Agroindustry; SWOT-Analysis
 
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